JMendel Fashion Show

In February 2010, our co-founder Joe was asked to be a stylist for the JMendel fashion show at Bryant Park. This was an amazing experience for him because fashion week is one of the highest stages to display your talents in our industry. The show was sponsored by L’Oreal, and his head stylist was Ted Gibson, from TLC’s “What Not To Wear,” who has a huge celebrity client list in New York. Under Ted’s leadership, Joe and the rest of the L’Oreal team styled the hair for 30 models who then walked the catwalk in front of fashion’s elite fans including Brooke Shields.